INBOUND MARKETING BLOG

How to Give Your Manufacturing Marketing a Much-Needed Facelift

• By protocol 80

Manufacturing marketing isn't pretty. Not because it's old-fashioned. No, old things can certainly be beautiful. The problem is it's butt ugly, with a personality to match.

12 Questions to Ask a Potential Inbound Marketing Services Provider

• By protocol 80

When searching for inbound marketing services, you should have one main question on your mind:

4 Steps To Increase Brand Awareness (For Cost-Conscious Humans)

• By protocol 80

Consider the digital realm your highway to success. You absolutely MUST build brand awareness online for your B2B company to thrive.

How I Tackled the Google AdWords Certification And Survived (+ Tips)

• By protocol 80

How To Increase Website Traffic With a HubSpot Inbound Marketing Cert

• By protocol 80

I transitioned to marketing at protocol 80, Inc. from a parallel universe: journalism. For a long time, I was a newspaper writer and digital communicator covering local politics, crime, education, and interesting features. My style now is inbound marketing, where content is king and our B2B client companies rule. In this universe, I’m a part of helping our clients (and ourselves) increase website traffic and drive sales leads through creating and promoting remarkable online content.

How Social Media Can Increase Your Website Traffic

• By protocol 80

If you’ve ever asked yourself or members of your team, ‘How can we get more website visitors?,’ you’re not alone. In fact, increasing website traffic is often a main problem. And one of your solutions can be social media.

How to Get More Leads by Triggering Buyer Emotions

• By protocol 80

Anyone with a kid knows the scene well. You’re at the mall, and your son or daughter absolutely has to have that thing ... that very expensive thing.

Do my buyers fit the inbound marketing model?

• By protocol 80

I remember having a hard time explaining to my 80-year-old father (an all-around smart, mentally with-it guy) what I do as an inbound marketing writer. “Bond marketing?” he asked, excited like a dog waiting for someone to throw a tennis ball, thanks to his fascination with the stock market and wealth management.

Do I need to redesign my website for inbound marketing to work?

• By protocol 80

How to Avoid Spending All of Your Time With Your Inbound Marketing Agency

• By protocol 80