Are you tired of people saying "We can't give you a concrete SEO price until you tell us what you want and we evaluate the project"? Well, too bad, because it's true. And we're going to keep saying it, because otherwise we'd be lying.
Read more
The powerhouse of search. In most countries, Google runs a solid monopoly on the search market. As always, that kind of massive influence brings great responsibility.
Read more
It's Romeo and Juliet without all the dying. It's Bonnie and Clyde and their fame and fortune, minus all the police evasion. It could be your business's very own love story.
Read more
We're almost done with Internet Appreciation Week here at p80. Before we bring it to a close, here's one more serving of food for thought.
Read more
In this recent post, we discussed how it's absolutely necessary that you get your manufacturing business online. To properly get your manufacturing business online, you have to get yourself online. (Hopefully, if you're reading this article, you're at least a little familiar with the Internet landscape!)
Read more
There has been a 9900% increase in visualized information on the Internet since 2007. It's not a secret that we looooove infographics. They're pretty much perfect: pretty pictures AND super helpful information all in one. What's not to love?
Read more
It's not exactly a secret that most manufacturers aren't Internet-savvy. Many seem to actively avoid online activities, and the manufacturing sites they DO have are bare-bones and old-fashioned.
Read more
Everything can be broken down into a science - even advertising.
Read more
Are you trying to make your lead generation efforts more successful? You're not alone. As it turns out, lead gen is the biggest challenge for B2B marketers.
Read more
"I believe that a scientist looking at nonscientific problems is just as dumb as the next guy." - Richard P. Feynman You might not know much about marketing, but that doesn't mean you're an idiot. You're running or working in a successful manufacturing business - that takes a different kind of skill that we, as marketers, probably do not possess. For you, what will make your inbound marketing campaigns successful is taking what you DO know and putting it on display for your buyer personas. That's how you, a non-marketer, are going to get leads, sales, and ROI with inbound marketing.
Read more
If you are executing digital marketing, congratulations! You are most likely already one step ahead of your competition, and making strides to meaningfully connect with prospects online. But, how do you know if you’re seeing continual success year over year, and improving your metrics?
Without the tools in place to analyze and benchmark your efforts, it is impossible to scale your online marketing and ensure continuous success.
