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World Usability Day is Finally Here!

If you are like me, you wait all year for World Usability Day to come...the wait is over! OK, maybe it is not my favorite day of the year but I do think it is a good day. It was pointed out to me in a post on the Crea8pc site called 'The Shots Heard Around the Search Marketing Industry Will Bang Better with Usability.' As mentioned in the article, many people in the search engine optimization let usability fall to the wayside because their goal is to get people to click on the site. My personal opinion is that usability is just as important as the traditional SEO procedures because, A. it increases the likelihood of a conversion and B. a quality web site has more link potential...I consider quality web sites to be user friendly. When I analyze a site to find ways to make it search engine friendly, I always have ideas that would enhance the usability of the site, so why not take a note and suggest the change?

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A protocol 80, Inc. Addition

Me. You don't know me yet, but you will. I have recently joined the p80 team so I wanted to take a minute to introduce myself. The SEO/SEM industry has become a true passion for me. I started my career at an SEO/SEM firm called IMPAQT working with Fortune 500 companies. A large portion of my time was spent on a well known financial company performing SEO and PPC services. I am excited to have the opportunity to help small businesses get noticed in the crowded search engine world. It is often difficult for a small business to afford the SEO/SEM services of a large firm, but we are able to offer services that can fit into a small business marketing budget. Look for future posts from me keeping you in the SEO/SEM loop!

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protocol 80 principals win award

Two alumni from the University of Pittsburgh at Bradford received the first Entrepreneurial Excellence Award from the Small Business Administration and Pitt-Bradford Students in Free Enterprise.

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protocol 80 to Instruct Course for the Small Business Institute

We will be giving an instructional course in this series in October:

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Would you like to own a piece of the Hamsher House history?

One of our clients, Bradford Regional Medical Center is now featuring The Hamsher House Collection © now offering: * Silent Auction Bids for one-of-a-kind uniquely framed views of the Bradford Hospital School of Nursing, The Hamsher House. Highest bid amount wins. In case of tie, blind drawing will be held from among those ballots. Bids must be received by midnight Sept. 30, 2007. Written bids accepted at HeartStrings Gift Shop at BRMC. Most recently on display at The Art Exhibit during Bradford's Summerfest and Zippo's 75th Anniversary Celebration Weekend. These five framed artworks are among the last official photography taken in Summer 2006 by world-class photographer Craig Melvin for BRMC. Graphic design by Mary Kelly Chesebro for BRMC and art direction by Kimberly Maben, Director of Communications for BRMC. Only one of each of the five pieces available framed, each depicting onsite scenes and original verses from The School of Nursing yearbooks.

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Additions to our web hosting packages - new webmail and stats

Our protocol 80 web hosting packages have been updated to include the latest AJAX-based webmail available from SmarterMail and the newest version of SpamAssassin to keep as much spam out of our client's mailboxes as possible. If you are one of our web hosting clients, your webmail is available here - http://protocol80.com:9998/

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FrangibleAmmo.com - your source for frangible bullets and ammunition

FrangibleAmmo.com is now live - one of our most recent projects, FrangibleAmmo.com is your place for access to the world’s finest frangible ammunition and projectiles. Our store features only the lead-free frangible projectiles and frangible ammunition products manufactured by SinterFire.

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Updates to BDent.com

One of our clients , B & D Enterprises, has recently had us make more additions and updates to their website , including the addition of a new product set they have available from SanRex. B & D Enterprises is one of the Internet's largest and most popular sources for discrete power semiconductors, Power modules, Snap-In Electrolytic Capacitors, Axial-Lead Capacitors , Photo Couplers, Relays and a wide range of other electrical components.

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protocol 80 on the Radio

This morning we had the opportunity to show our radio-friendly faces on WESB, a Bradford, Pennsylvania radio station, in a segment called the 'Live Line'. On the show, we discussed the tremendous opportunity for businesses and individuals in a small, rural area such as Northwestern Pennsylvania, to establish an International business presence through a variety of online business models.

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Never Ending Alpaca Farm is now Live!

We are very excited to announce the launch of a new web site that we have been working on for some months now, NeverEndingAlpaca.com. The site is a great overview of the Farm and it's animals! The farm is located in Portville, New York, so we are just 30 minutes away, which made meeting very convenient. In this project we developed the entire design and flash content, and are also hosting the site.

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How to Audit your Online Marketing

If you are executing digital marketing, congratulations! You are most likely already one step ahead of your competition, and making strides to meaningfully connect with prospects online. But, how do you know if you’re seeing continual success year over year, and improving your metrics?

Without the tools in place to analyze and benchmark your efforts, it is impossible to scale your online marketing and ensure continuous success.

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